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Digital Media Trends in 2013
Here at Parse.ly we try to understand what our clients need in terms of larger media market trends. What’s driving Read more
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Ratio Metrics: How Atlantic Media Measures Article Performance
This is a guest post by Adam Felder, Associate Director of Digital Analytics at Atlantic Media. Frequently in analytics, Read more
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Getting Your News From Social
Recently, the Pew Research Center’s Journalism Project released a study that concluded that news consumption on Facebook was common, but Read more
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Parse.ly Analytics Without Ever Leaving Your Website
Today we are releasing the Alpha version of Parse.ly extension for Google Chrome (click to install)! It allows you to Read more
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Parse.ly Insights from #ONA13
Last week Parse.ly CEO Sachin Kamdar and VP of Sales and Marketing, John Levitt, joined 1,500 journalists and journalism experts Read more
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Whatever It Takes
How the Parse.ly team didn’t let implementation obstacles get in the way of delivering elegant, beautiful, and timely data digests Read more
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Newspapers are the New Startups
Traditional publishing is changing. We’ve seen for a while that print publications are figuring out the proper transition to digital Read more
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Inducement and Goals for Publishers
In the latter part of the 19th century, psychologists conducted an experiment to understand a phenomenon that was later referred Read more
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A Brief History of The Press
Does it inform, or propagandize? Does it challenge our opinions, or re-inforce pre-existing ones? Is it fair, or biased? Does Read more