Learn how Bloomberg and WSJ segment their audiences by location and subscribers. Read more.

Audience attention is precious. We help you make it valuable.

Introducing Currents BETA

The world’s first view of what 1 billion people care about online

Use attention trends to uncover the moments that matter — the next royal wedding, unexpected blockbuster, or #metoo movement.

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These companies value attention and use Parse.ly to build their strategies:

An analytics dashboard that meets different teams' needs.

Editorial teams

Audience data is becoming the driving factor in editorial decision-making. Download the free Editor’s Guide to Online Media for a framework for creating a sustainable relationship with your readers.

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Analytics teams

“We're a data-driven company, so we see Parse.ly as a great way for teams beyond our analytics team to be exposed to, use, and learn about data.”

Chris Burderle — Director of Research and Analytics, The Daily Beast

Product teams

“The Parse.ly API makes it easy for us to use real-time data to power content modules on our clients' sites.”

Bradford Campeau-Laurion — Partner, Alley Interactive

Content marketing teams

Marketers and editorial teams have a lot in common when it comes to capturing and keeping the attention of audiences. Watch this webinar for tips and insights from publishers to apply to your content strategy.

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Solve your audience development challenges with this guide:

Audience development guide

Audience development teams face unique challenges. In this guide, learn data-driven solutions to fostering engagement, diversifying traffic sources, and aligning efforts with business goals.

Here you go! Download the PDF