Latest from Parse.ly
Track marketing campaigns in the Parse.ly dashboard
Push past shallow metrics like click-through rates and impressions to understand a campaign’s impact on your audience. With real-time campaign and content data side-by-side, it’s easy to spot the ads, social media posts, and partnerships that encourage people to spend time with your content.
Parse.ly makes it easy to understand, own, and improve digital audience engagement through content-based data products
What makes Parse.ly different?
Anyone can measure. What if you want to make an impact?
What we're not
There is a lot of data out there today. We’re not here to overwhelm you and we’re not here for people to glance at and then move on.
What we are
We are here for people with a digital audience who want the chance to understand, own, and improve engagement that drives business change.
Whether you're an editor or the CTO, make every decision data-informed. Parse.ly provides content and audience based data that gives you the power to create incredible engagement.
See Parse.ly in action
Get access to a live Parse.ly dashboard and explore the incredible things you can do with data.
Guides
Download the Editor's Guide to Online Media
This guide provides more than tips and tactics; it provides a framework for creating a sustainable relationship with your readers.