Parse.ly Tech
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Unlock Real-Time Insights with Parse.ly’s Headline Testing Tools
Transform your headlines with Parse.ly’s Headline Testing feature. Join the open beta now!
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Navigating the New Search Landscape
Explore strategies to adapt to Google AI Overviews impacting organic search traffic; boost your brand visibility.
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Getting More From Google to Maximize Search Traffic
Enhance SEO with quality, clarity, and conciseness. Discover strategies to boost search traffic and adapt to Google’s changing algorithm.
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Integrating Your Google Search Console With the Parse.ly Dashboard
Access Google Search Console within your Parse.ly Dashboard for better keyword and SEO insights right next to your content data.
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3 Main Problems With GA4 and How to Avoid Them
There’s a lot to unpack with the shift from Universal Analytics (UA) to Google Analytics 4 (GA4). While GA4 boasts fresh features and a new approach, some inconsistencies have left many marketers scratching their heads. Research from our Content Matters reports revealed that overall usage of Google Analytics has fallen over the past year amidst…
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Feature Announcement: Conversion Rate
Not all content gets distributed equally, and there’s a high chance you have some under-the-radar content that could perform very well if given a bigger spotlight. Finding those hits used to be difficult—but now, with our new Conversion Rate feature, it’s just a few clicks away. What is the new Conversion Rate feature? Conversion Rate…
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How Our Marketing Team Uses Parse.ly: An Inside Look
The Parse.ly marketing team practices what we preach. Each of us uses Parse.ly every day to make data-driven decisions and inform our content strategy. In our Inside Look webinar, Demand Gen Manager Rebecca Allen and Content Marketing Manager Andrew Butler peel back the onion to explore their favorite Parse.ly features and workflows, including: Repurposing and…
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Parse.ly Feature Update: Twitter Social Interactions Discontinued
Twitter social interactions were discontinued in Parse.ly effective April 30, 2023. But don’t worry, your Twitter referrer data will still be available. What is changing? Starting on April 30, 2023, social interaction counts for Twitter and tweet cards will no longer be available in Parse.ly Analytics. This will not affect referrer analytics for Twitter. You…
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New Parse.ly Features: Campaigns and Goals now viewable in the Overview
Parse.ly is excited to announce an update to Overview that we think you’ll find useful: now, you can set your Overview screen to show both Goals and Campaigns by default. In this blog, we cover three things—why we think this update is exciting, how to set it up, and, if you are unfamiliar with Goals…
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Parse.ly Product Guide: Everything You Need to Know
Parse.ly has three core products that help your business create more engaging, content-driven experiences with data. These products are: Each product serves a different user—whether it’s an editor, marketer, journalist, audience growth specialist, or data scientist. Read more to find out which product is the right fit for you. The Parse.ly Dashboard The Parse.ly Dashboard…