Resources
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2022 Content Marketing Toolkit
This toolkit has resources to help you plan out your 2022 content strategy, including what to budget for and how to ask for it using data.
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Measuring Content ROI: How to Make the Case for a Bigger Budget in 2022
This webinar will cover how to measure your content’s performance in 2021 and use that data to secure a bigger budget as you plan for 2022.
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The Customer Experience: Content Strategies That Drive Actionable Results
In this webinar, learn data-driven content strategies that play well into the customer journey and redefine the way we look at success.
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How Parse.ly Helped Gannett Standardize Content Analytics for 600+ Publications
Gannett launched over 600 publications in the US with Parse.ly’s help to standardize content measurement.
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The Content Marketer’s Funnel
A 3-stage guide to attracting, engaging and converting your audience into customers.
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Smarter Content, Bigger Results: Using Data To Write Better Content
In this webinar, we’ll dive into how to use data to understand what content works and use that information to create better content.
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Learning to Swim in a Sea of Data: Content Analytics
Join us for a webinar on applying the Content Marketer’s Funnel framework to your content strategy and making use of data at your fingertips.
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Behind the Acquisition: How WordPress VIP and Parse.ly Are Transforming the Way Content Teams Work
WordPress VIP and Parse.ly joined forces recently to give companies the freedom and flexibility they need to focus on what matters: powering business growth by creating great digital experiences. Join us on April 7th at 1:00pm EST as we discuss what this means for creators going forward.
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The Beginner’s Guide to Content Analytics
Learn how to use content analytics to understand if your content is resonating with your target market and impacting your business.
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Emerging trends and what they mean for your 2021 content strategy
The way humans consume content is constantly evolving. Like technology, we use it to solve problems, inform each other, entertain ourselves and so much more. View this on demand webinar to take a closer look at emerging trends in content and discuss what they mean for businesses.