Resources
-
Long form reading shows signs of life in our mobile news world
Pew Research Center, in association with the John S. and James L. Knight Foundation, wanted to explore how the rise in mobile devices impacted long-form content.
-
Does Twitter Matter For News Sites?
Twitter drives a median 8.5 percent of all social traffic to media sites across Parse.ly’s network of digital publishers. But to what extent can publishers influence this number?
-
GateHouse Media: Amazing audiences with data-driven content decisions
A Q&A about content analytics with Gatehouse Media. Forty nine GateHouse Media sites use Parse.ly to make data driven content decisions.
-
Using data to gain unique insights in education and digital publishing
Parse.ly’s CEO talks about using data from individual publishers to provide insights to help produce engaging content.
-
Curious about Parse.ly?
Parse.ly overview: Watch this 2 minute video to get a look at how Parse.ly is an analytics solution your entire organization can use to gain clear audience insights.
-
How Ars Technica puts readers first with analytics in their newsroom
Ars Technica’s Director of Product discusses their analytics strategy. Ars uses Parse.ly data to encourage their editorial team, evaluate post types, and make better reader experiences.
-
Understanding Traffic Patterns from the Top News Topics of 2015
The top news stories of 2015 ran the gamut from popular to scandalous, to tragic. And while we can’t control what stories capture the public’s attention, we can look at how readers are discovering these stories.
-
The State of Tags in Digital Media
The latest installment of the Authority Report summarizes the current state of tags in digital media, from an analysis of tagging conventions across our network of nearly 400 digital media organizations.
-
Optimizing Evergreen Content For Longer Lifespans
This authority report covers evaluating evergreen articles and how many exist, how long an article typically lasts online, how social media affects article lifespan, and top traffic referral sources to the Parse.ly network.
-
The Authority Report Bundle
Parse.ly processes billions of actions taken by visitors to content sites every month. There’s so much great information to learn, which is why we share our analysis on trends, traffic referrals, and more through our Authority Reports. Here, download all of our Authority Reports.