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Paired With WordPress, Parse.ly Analytics Is the Ultimate Content Helper
Socrates famously said, “The unexamined life is not worth living.” Socrates would have loved using Parse.ly and WordPress. Every year, …
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How to Level Up Your Content Strategy in the Parse.ly Dashboard
Content strategy has evolved. Journalists, editors, and marketers need multi-faceted analytics to compete in today’s content landscape. Understanding where your …
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Top 5 Content Marketing Trends for 2023
News headlines teem with stories of massive tech company layoffs. But while concerns about the economy and the looming recession …
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Using Real-Time Data: Why It Matters and How to Do It
Today, readers are bombarded with more content than they could consume in a lifetime. And their attention spans, along with …
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3 Ways to Improve Newsroom Management
Managing a digital newsroom is hard work. It’s tough to manage the sheer volume of content published by scores of …
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Introducing Changes to Metadata Detection
Do you ever edit your content after you’ve published it? Parse.ly has made it easy to update your analytics on …
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Catching Up With Parse.ly’s 2022 Feature Releases
From the Parse.ly Content Helper and recirculation rate to the Bottom Listings Report, Parse.ly released many exciting and helpful new …
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The Most Important Metrics That Matter for Content
When you log into your analytics tool, you probably see things like exit rate percentage and traffic sources, scratch your …
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3 Ways To Use Audience Segmentation To Fine-Tune Your Content Strategy
Audience segmentation helps you understand the behavior of specified user groups within your readership so you can tailor your content …
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Creating Pipeline from Content: How to Drive Revenue With Content Analytics
“Data scientists everywhere are cheering at the self-service of Parse.ly.” —Stephanie Stahl, General Manager, Content Marketing Institute Content analytics can …