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The (digital) morning news routine: how mobile news aggregators have evolved beyond the homepage
What makes reading the news different than listening to it on the radio or watching it on TV is the …
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Introducing Apple News analytics
When we asked our customers why they publish in Apple News, there was a clear consensus: Apple News features quality …
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Laissez les bon data rouler: Meet Parse.ly at ONA Sept. 12-14 in NOLA
You hear the sound of jazz, smell fried dough and melting sugar, and see people laughing, dancing, and generally having …
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How WeddingWire grew organic search traffic
Global wedding vendor marketplace WeddingWire matches engaged couples with the venues, florists, and caterers who will make their big day …
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See you at Content Marketing World!
We’re headed to Cleveland, Ohio next week for 2019’s Content Marketing World Conference & Expo! We’re thrilled to learn about …
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Outsized influence: the size of social media platforms has little to do with their referral traffic
I often wonder if the allure of a social platform is worth the hype. My interests as an analyst and …
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Tool Fatigue is real: best practices for using CrowdTangle & Parse.ly together
Analysis paralysis…we’ve all been there. Today’s digital world is bloated with data, and even if you know what it all …
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Why I joined Parse.ly as CRO
“Hold on, say that again… Parse.ly is analyzing what over one billion people are looking at online? That’s a sixth …
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Three DOs and DON’Ts to overcome time, budget, personnel, and strategy constraints in working with video
When it comes to video and analytics there are four things we never seem to have enough of: time, budget, …
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Your boss doesn’t care about content (but here’s how to convince them)
I once had a job where one of my tasks was to “go talk to the data people” to put …