Pricing
No credit card required
starter
No credit card required
$500
per month
Up to 250k MUVs
Web analytics
10 seats
3 months data retention
1 website
30 day free trial
growth
$1,500
per month
Up to 500k MUVs
Web analytics
20 seats
6 months data retention
1 website
Priority support
enterprise
Custom
per year
Unlimited MUVs
Multi-channel analytics
100+ seats
1+ year data retention
Multiple websites and apps
Premium support
Trusted by over 500 companies
Starter
Growth
Enterprise
Seats
10
20
100+
Monthly Unique Visitors
250k
500k
Unlimited
Sites / Apps
1 website
1 website
Multiple websites and apps
Channels
Web
Web
Web, app, and server-side
Billing Options
Credit card
Credit card
Credit card, ACH, and wire transfer
SSO, SAML, & Directory Sync
–
–
Support
Support Portal Access
–
Email Support
–
Phone Support
–
–
Dedicated Success Manager
–
–
Solutions Engineering Expertise
–
–
Data Management
Data Retention
3 months
6 months
1+ year
Data Exports
–
Basic
Advanced
Data Warehousing
–
–
API Access
–
–
Raw Data Access
–
–
Pipe data into your own warehouse via a real-time stream or a cloud data store for access to 100% of Parse.ly event data in JSON form
Server-side Analytics
–
–
Enable privacy-safe analytics rules, avoid ad-blockers, and track custom server-side events
Data Auditing
–
–
Get custom-tailored advice on growing your audience with an industry expert reviewing and auditing your data for discrepancies, anomalies, and trends
Enterprise Content Analytics Add-ons
Distributed Content Integration
–
–
Track visits and engaged time on Facebook Instant Articles and Google AMP
Premium Social Integration
–
–
See how Tweets are driving traffic to your content and how organic sharing happens on other platforms
Native Mobile Integration
–
–
Measure your native-app audience with both iOS and Android integrations
Video, OTT, and Podcast Integration
–
–
Visualize and discover how video, including OTT, and audio content performs alongside and compared to text content
Content Personalization
–
–
Deliver contextual and personalized content recommendations to your audience
Segmentation
–
–
Segment your audience by loyalty, geography, traffic source, device, or any other attribute
Homepage Overlay
–
–
See data in real-time over your site, and learn how every article performs in each slot/position of your homepage
Site Benchmarks
–
–
See how your site traffic and audience attention benchmarks against our network of over 1 billion visitors
Campaign Tracking
–
–
Determine the effectiveness of campaigns across traffic sources, including external UTM paramenters, internal ITM parameters, custom parameters, and parameter groups
Conversions Tracking (Beta)
–
–
Answer your questions around content attribution and understand how every piece of content drives revenue
Seats
10
20
100+
Monthly Unique Visitors
250k
500k
Unlimited
Sites / Apps
1 website
1 website
Multiple websites and apps
Channels
Web
Web
Web, app, and server-side
Billing Options
Credit card
Credit card
Credit card, ACH, and wire transfer
SSO, SAML, & Directory Sync
–
–
Support
Support Portal Access
–
Email Support
–
Phone Support
–
–
Dedicated Success Manager
–
–
Solutions Engineering Expertise
–
–
Data Management
Data Retention
3 months
6 months
1+ year
Data Exports
–
Basic
Advanced
Data Warehousing
–
–
API Access
–
–
Raw Data Access
–
–
Pipe data into your own warehouse via a real-time stream or a cloud data store for access to 100% of Parse.ly event data in JSON form
Server-side Analytics
–
–
Enable privacy-safe analytics rules, avoid ad-blockers, and track custom server-side events
Data Auditing
–
–
Get custom-tailored advice on growing your audience with an industry expert reviewing and auditing your data for discrepancies, anomalies, and trends
Enterprise Content Analytics Add-ons
Distributed Content Integration
–
–
Track visits and engaged time on Facebook Instant Articles and Google AMP
Premium Social Integration
–
–
See how Tweets are driving traffic to your content and how organic sharing happens on other platforms
Native Mobile Integration
–
–
Measure your native-app audience with both iOS and Android integrations
Video, OTT, and Podcast Integration
–
–
Visualize and discover how video, including OTT, and audio content performs alongside and compared to text content
Content Personalization
–
–
Deliver contextual and personalized content recommendations to your audience
Segmentation
–
–
Segment your audience by loyalty, geography, traffic source, device, or any other attribute
Homepage Overlay
–
–
See data in real-time over your site, and learn how every article performs in each slot/position of your homepage
Site Benchmarks
–
–
See how your site traffic and audience attention benchmarks against our network of over 1 billion visitors
Campaign Tracking
–
–
Determine the effectiveness of campaigns across traffic sources, including external UTM paramenters, internal ITM parameters, custom parameters, and parameter groups
Conversions Tracking (Beta)
–
–
Answer your questions around content attribution and understand how every piece of content drives revenue
Content analytics with security and scalability built-in
Trusted by over 300 enterprises, we meet the highest standards for security, scalability, and data privacy. This includes SOC 2, ISO 27001, EU-U.S. Privacy Shield, GDPR, and cloud reliability.
security
SOC 2 compliant data centers
ISO 27001 certified data centers
EU Privacy Shield certification
GDPR readiness built-in
scalability
99.9%+ data collection uptime
99%+ services uptime
Global server redundancy
Globally distributed CDN & DNS
Frequently asked questions
What is a monthly unique visitor (MUV)?
A Monthly Unique Visitor, or MUV, is a unique visitor or ID associated with a device, browser, or cookie in a single channel that visited tracked content in the last 30 days. You can estimate your Parse.ly MUVs by combining your monthly uniques across all the channels you want to track.
How will my pricing be calculated for channels that don't have MUVs?
When unique visitors can't be easily measured in a given channel, MUVs will be calculated by taking the total monthly views to content in the channel and using unique device/visitor information to remove duplicate views, wherever possible. The result of this calculation will be included in your total MUVs.
What happens when I hit my MUV limits?
Parse.ly won't ever cut you off from understanding your content. If you send more MUVs than your plan allows, Parse.ly will continue to collect and store your data with an overage fee.
What does data retention mean?
Data retention is how much data is shown and accessible through the Parse.ly Dashboard and API. Parse.ly saves your data beyond the historical limit, in case you wish to access it later.
How can I buy enterprise features like content personalization, segmentation, and multi-channel analytics?
Does Parse.ly accept international payments?
Yes, Parse.ly accepts international payments in multiple currencies through credit card, ACH, and wire transfer.
What if my question isn't answered here?
Send us a question through our contact form, or email hello@parsely.com. 😊
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