What if Parse.ly helped you improve the performance of every single piece of content?

What’s the impact of knowing what’s working? What’s not working? Of getting the best audience engagement, every single time?

Let’s find out together.

used by 500+ companies that make smart content investments

Our customers save time and money with Parse.ly

Sure, you could spend a few months sorting through spreadsheets, data dumps, or hire a data analyst, but why not make it easy?

  • Real-time data that's always fresh
  • Working with outdated, delayed, or slow data
  • Engaged time, your new unifying metric, is measured the same way everywhere
  • Endless debates about what constitutes quality content
  • Beautiful reports automatically arrive in your inbox daily or weekly
  • Manually pulling reports every single day
  • Native support for social interaction data
  • Manually hitting various social media APIs
  • Data analysts finally free up their time to work on the hard problems
  • Making an analyst perform manual tasks
  • Instant access to customizable dashboards for your whole team
  • Manually buillding your own dashboards

Which plan is best for you?

If you need help deciding, book a call with a content analytics expert!

Best for teams of 5 or less

starter

Best for teams of 5 or less

$500

per month
Up to 250k MUVs
Web analytics
5 seats
3 months data retention
1 website
30 day free trial
Best for teams of 5–20

growth

Best for teams of 5–20

$1,500

per month
Up to 500k MUVs
Web analytics
20 seats
6 months data retention
1 website
Priority support
Best for enterprises & premium brands

enterprise

Best for enterprises & premium brands

Custom

per year
Unlimited MUVs
Multi-channel analytics
100+ seats
1+ year data retention
Multiple websites and apps
Premium support
Or see full feature list

Customizable to fit your Enterprise needs

What sets the enterprise plan apart:

  • Email and phone support
  • Dedicated success manager
  • Single-sign-on (SSO) and SAML
  • Raw data warehousing and API access
  • Premium solutions like conversions and segmentation
See our full feature list

All of the security and scalability you’ll ever need

Trusted by over 300 enterprises, we meet the highest standards for security, scalability, and data privacy. This includes SOC 2, ISO 27001, EU-U.S. Privacy Shield, GDPR, CCPA, and cloud reliability.

security
SOC 2 compliant
ISO 27001 certified
CCPA and GDPR compliant
EU Privacy Shield certified
scalability
99.99%+ data collection uptime
99.9%+ services uptime
Global server redundancy
Globally distributed CDN & DNS

Here's why Parse.ly is the secret weapon of today's biggest companies

“The ability to break things down by region—especially when cross-referenced against Parse.ly's range of metrics like users, engaged time, social referrals, and interactions—is priceless.”

Adam Blenford, Managing Editor of Digital in Europe at Bloomberg

What customers are saying

This is the first time we've ever had a unified real-time look at every single major traffic source.

Without Parse.ly, I wouldn't have bet in a million years that that story did as well as it did.
Mark Morgioni
Director of Research and Data, Slate

We chose Parse.ly because it's so user-friendly, especially for an editor who wants to be able to report on how their content is doing right away.

Giving the team Parse.ly empowered them to become more analytics-driven.
Morgan Gibson
Senior Manager of Digital Content, WeddingWire

At this point, I can't imagine digital audience optimization without that green leaf on one of my tabs.

Our growth efforts here are greatly benefitted by the data and reports provided through the platform.
Caitlin Duffy
Director of Audience and Social, NationSwell

1000s of teams already use Parse.ly to better engage with their audience (and possibly steal yours)

When will you?

Better insights, better results. If you want to maximize the impact of your content marketing efforts, start integrating now or speak with content anlytics expert who can guide you through how Parse.ly can help your company in particular.

Or start integrating now!

Which plan is best for you?

Interested in a strategic partner to help you roll out a content analytics platform?

Talk to a content analytics expert today.

Starter
Growth
Enterprise
Price
$500 per month
$1,500 per month
Custom
Seats
5
20
100+
Monthly Unique Visitors
250k
500k
Unlimited
Sites & Apps
1 website
1 website
Multiple websites and apps
Channels
Web
Web
Web, native apps, and server-side
Billing Options
Credit card
Credit card
Credit card, ACH, and wire transfer
SSO, SAML, & Directory Sync
Core Content Analytics Features
Real-time Analysis
Instantaneous feedback on how your content is performing every second
Historical Analysis
Understand your performance compared to last week, last year, or any other range
Campaign Tracking
Determine the effectiveness of marketing campaigns across traffic sources
Emailed Reports
Insights land right in your inbox with detailed, informative reports
Content Grouping
Drill down into the performance of authors, website sections, or tags
Referrer Analysis
Easily see your traffic sources
Distributed Content Integration
Track visits and engaged time on Facebook Instant Articles, Google AMP, Apple News, and SmartNews
Twitter Integration
See how Tweets are driving traffic to your content and how organic sharing happens on other platforms
CMS Integration
Leverage easy-to-use WordPress, Drupal, Gatsby, and Google Tag Manager integrations
Support
Support Portal Access
Email Support
Phone Support
Dedicated Success Manager
Solutions Engineering Expertise
Data Management
Data Retention
3 months
6 months
1+ year
Data Exports
Basic
Advanced
Data Warehousing
API Access
Raw Data Access
Pipe data into your own warehouse via a real-time stream or a cloud data store for access to 100% of Parse.ly event data in JSON form
Server-side Analytics
Enable privacy-safe analytics rules and track custom server-side events
Data Auditing
Get custom-tailored advice on growing your audience with an industry expert reviewing and auditing your data for discrepancies, anomalies, and trends
Enterprise Features
Native Mobile Integration
Measure your native-app audience with both iOS and Android integrations
Video, OTT, and Podcast Integration
Visualize and discover how video, including OTT, and audio content performs alongside and compared to text content
Content Recommendation Engine
Deliver contextual and personalized content recommendations to your audience
Segmentation
Segment your audience by loyalty, geography, traffic source, device, or any other attribute
Homepage Overlay
See data in real-time over your site, and learn how every article performs in each slot/position of your homepage
Site Benchmarks
See how your site traffic and audience attention benchmarks against our network of over 1 billion visitors
Conversions
Answer your questions around content attribution and understand how every piece of content drives revenue
Price
$500 per month
$1,500 per month
Custom
Seats
5
20
100+
Monthly Unique Visitors
250k
500k
Unlimited
Sites & Apps
1 website
1 website
Multiple websites and apps
Channels
Web
Web
Web, native apps, and server-side
Billing Options
Credit card
Credit card
Credit card, ACH, and wire transfer
SSO, SAML, & Directory Sync
Core Content Analytics Features
Real-time Analysis
Instantaneous feedback on how your content is performing every second
Historical Analysis
Understand your performance compared to last week, last year, or any other range
Campaign Tracking
Determine the effectiveness of marketing campaigns across traffic sources
Emailed Reports
Insights land right in your inbox with detailed, informative reports
Content Grouping
Drill down into the performance of authors, website sections, or tags
Referrer Analysis
Easily see your traffic sources
Distributed Content Integration
Track visits and engaged time on Facebook Instant Articles, Google AMP, Apple News, and SmartNews
Twitter Integration
See how Tweets are driving traffic to your content and how organic sharing happens on other platforms
CMS Integration
Leverage easy-to-use WordPress, Drupal, Gatsby, and Google Tag Manager integrations
Support
Support Portal Access
Email Support
Phone Support
Dedicated Success Manager
Solutions Engineering Expertise
Data Management
Data Retention
3 months
6 months
1+ year
Data Exports
Basic
Advanced
Data Warehousing
API Access
Raw Data Access
Pipe data into your own warehouse via a real-time stream or a cloud data store for access to 100% of Parse.ly event data in JSON form
Server-side Analytics
Enable privacy-safe analytics rules and track custom server-side events
Data Auditing
Get custom-tailored advice on growing your audience with an industry expert reviewing and auditing your data for discrepancies, anomalies, and trends
Enterprise Features
Native Mobile Integration
Measure your native-app audience with both iOS and Android integrations
Video, OTT, and Podcast Integration
Visualize and discover how video, including OTT, and audio content performs alongside and compared to text content
Content Recommendation Engine
Deliver contextual and personalized content recommendations to your audience
Segmentation
Segment your audience by loyalty, geography, traffic source, device, or any other attribute
Homepage Overlay
See data in real-time over your site, and learn how every article performs in each slot/position of your homepage
Site Benchmarks
See how your site traffic and audience attention benchmarks against our network of over 1 billion visitors
Conversions
Answer your questions around content attribution and understand how every piece of content drives revenue
Potted plant illustration

Any questions?

Talk with one of our product and content analytics experts. We're excited to help you meet and exceed your content goals.

Frequently asked questions

What is a monthly unique visitor (MUV)?

A Monthly Unique Visitor, or MUV, is a unique visitor or ID associated with a device, browser, or cookie in a single channel that visited tracked content in the last 30 days. You can estimate your Parse.ly MUVs by combining your monthly uniques across all the channels you want to track.

How will my pricing be calculated for channels that don't have MUVs?

When unique visitors can't be easily measured in a given channel, MUVs will be calculated by taking the total monthly views to content in the channel and using unique device/visitor information to remove duplicate views, wherever possible. The result of this calculation will be included in your total MUVs.

What happens when I hit my MUV limits?

Parse.ly won't ever cut you off from understanding your content. If you send more MUVs than your plan allows, Parse.ly will continue to collect and store your data with an overage fee.

What does data retention mean?

Data retention is how much data is shown and accessible through the Parse.ly Dashboard and API. Parse.ly saves your data beyond the historical limit, in case you wish to access it later.

How can I buy enterprise features like content personalization, segmentation, and multi-channel analytics?

Reach out to us!

Does Parse.ly accept international payments?

Yes, Parse.ly accepts international payments in multiple currencies through credit card, ACH, and wire transfer.

What if my question isn't answered here?

Send us a question through our contact form, or email hello@parsely.com. 😊

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