The Parse.ly Content Library
We help people understand content data.
Dive into our Customer Stories, Data Studies, Guides, Toolkits, and Parsely U articles to find out more.
Parse.ly's Network Referrer Dashboard
View our dashboard of Network Referrer Data.
The Data’s In: How 2020 Changed the Content Landscape, and What It Means for Content Creators in 2021
This study analyzed the data from thousands of media and non-media websites to understand trends in content consumption in 2020 and what they mean for content creators in 2021.
Blueprint For A Content Performance Report Your Boss Will Love
The Parse.ly blueprint for a content performance report outlines what goes into a performance report, how to gather and analyze data and why you should use it to make content strategy and investment decisions.
Converting Content To Cold Hard Cash
In our digital world, content is quickly becoming marketing’s top money-making channel. No matter what form it takes, whether it’s ebooks, articles, help docs or blog posts, if you want the budget to execute a better content strategy, you’re going to need to be able to justify ROI in dollars.
How to Write a Content Marketing Budget
Get leadership buy-in for your content marketing budget using metrics that showcase return on investment.
4 Marketing Leaders Share their 2021 Content Strategy
More than ever, today’s marketers are responsible for delivering content that contributes to strategic metrics like sales pipeline growth and revenue. So how do marketing leaders set their teams up to hit these goals in 2021?
A Content Marketer’s Guide to Content Analytics
No matter your content goals, start creating digital experiences that your audience will actually want to engage with.
The editor's guide to online media
The rules for publishing have shifted. Learn how to be successful in publishing's digital age.
How your team can get the most out of Conversions
With Parse.ly Conversions, everyone—from the C-suite to the intern just starting out—can see how content influenced business-critical actions, and use that information to make decisions.
How to Prove the Value of your Content
In the world of endless digital noise we live in, proving the true value of your content strategy is more important than ever. Our speakers, Clare Carr, VP of Marketing at Chief and John Levitt, General Manager at Parse.ly, discuss tips for proving and showing the long-term value of your work.
A cheat sheet for digital media analysts
Learn how to create a data-driven mindset with tips on translating metrics into what they mean about readers, ideas for democtratizing data at your orgranziation, and more.
Content Analytics Made Easy
Whether you’re a seasoned pro with a full grasp on your content analytics or a novice content strategist looking for a place to start, we'll help you make content analytics easy
