The Parse.ly Content Library

We help people understand content data.
Dive into our Customer Stories, Data Studies, Guides, Toolkits, and Parsely U articles to find out more.

data study

Parse.ly's Network Referrer Dashboard

View our dashboard of Network Referrer Data.

guide

A CMO's Guide to Content Analytics

This guide explains why every CMO should have content analytics in their MarTech stack.

toolkit

2022 Content Marketing Toolkit

This toolkit has resources to help you plan out your 2022 content strategy, including what to budget for and how to ask for it using data.

guide
webinar

Measuring Content ROI: How to Make the Case for a Bigger Budget in 2022

This webinar will cover how to measure your content's performance in 2021 and use that data to secure a bigger budget as you plan for 2022.

guide

Why Your Next Big Marketing Win is in Content Repurposing

Save time and resources by repurposing your content and create more evergreen pieces within your archive.

guide
webinar

The Customer Experience: Content Strategies That Drive Actionable Results

Watch this on demand webinar to learn how content has evolved across brands, media and agencies, and the data-driven strategies you can implement tomorrow.

customer story

How Parse.ly Helped Gannett Standardize Content Analytics for 600+ Publications

Gannett launched over 600 publications in the US with Parse.ly's help to standardize content measurement.

guide

The Content Marketer's Funnel

A 3-Stage Guide to Attracting, Engaging and Converting Customers

guide
webinar

Smarter Content, Bigger Results: Using Data To Write Better Content

In this on-demand webinar, learn how to use data and analytics to create a smarter content strategy and keep your audience coming back for more.

guide
webinar

Learning to Swim in a Sea of Data: Content Analytics

We're drowning in data. Sessions, users, pageviews, bounce rate, engaged time, conversions. How do you decide what to focus on? Watch this on-demand webinar to learn how to apply the Content Marketer's Funnel framework to your content strategy and make use of all that data at your fingertips.

toolkit

Making Sense (And Cents!) Of Content Metrics

Take the guesswork out of planning a successful content strategy with reporting on metrics that are actually useful.

guide
webinar

Behind the Acquisition: How WordPress VIP and Parse.ly Are Transforming the Way Content Teams Work

WordPress VIP and Parse.ly joined forces recently to give companies the freedom and flexibility they need to focus on what matters: powering business growth by creating great digital experiences. Watch this on-demand webinar as we discuss what this means for creators going forward.

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