The Content Library

We help people understand content data.
Dive into our Customer Stories, Data Studies, Guides, Toolkits, and Parsely U articles to find out more.

data study's Network Referrer Dashboard

View our dashboard of Network Referrer Data.


A Strategic Guide to Content Marketing for Business Growth

In this guide, learn how to take your content strategy to the next level and position your business for success in 2022.

customer story

How Backstage Uses’s Conversions to Drive Growth

Backstage depends on Conversions to grow their brand via content marketing.

data study

Forrester Total Economic Impact Report

This report dives into the benefits and ROI of investing in content analytics.


Creatives Getting Dirty With Data: How Backstage Drives Growth Via Content Marketing

Learn how Backstage grew their business with a data-driven content strategy.

customer story

Teach For America’s new storytelling content depends on data to prove what works

Teach For America's new digital initiative depends on to inspire people through content.


Humanizing Digital Transformation: Why Content Is Essential for Growth

Having a digital approach is no longer a "nice to have." This guide walks through how to use content to create a meaningful digital experience for your customers.


Media is the New Marketing: Seven Steps from Start to Millions

In this on-demand webinar, content marketing guru and author Joe Pulizzi discusses how any business with any budget can build a revenue-generating audience using digital content.


Creating Stories That Stick

In less than 20 minutes, founder Sachin Kamdar discusses the importance of storytelling and how to craft content that sticks with your audience.


A CMO's Guide to Content Analytics

This guide explains why every CMO should have content analytics in their MarTech stack.


2022 Content Marketing Toolkit

This toolkit has resources to help you plan out your 2022 content strategy, including what to budget for and how to ask for it using data.


Measuring Content ROI: How to Make the Case for a Bigger Budget in 2022

This webinar will cover how to measure your content's performance in 2021 and use that data to secure a bigger budget as you plan for 2022.

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