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Newsrooms Explain How to Make Data Talk
As analytics become more and more common in digital newsrooms, the conversation has shifted from “Should we use analytics,” to …
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Hacking The News
A Sunday morning in the MIT Media Lab atrium, all the clues were there. Few words spoken between huddled teams. …
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Alex Leo from Newsweek on the art and science of measurement in the digital newsroom
There’s a frustrating, basic truth about data and analytics: the information provided is at best noise, and at worst, harmful …
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Why loyalty is the great equalizer of content metrics
It always comes back to metrics. We’ve written on which metrics matter, which ones might not, and there’s been extensive …
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Musings on Product Management
A little over two years ago I decided my current career in digital / business analytics just wasn’t cutting it. …
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streamparse: Python and Apache Storm made easy with a new open source project
Our engineering team released streamparse today at PyData Silicon Valley 2014. It was demonstrated at our talk, “Real-time streams …
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Q&A with Dan Lyons, on which metrics actually matter to writers
The upheaval of the media industry has been accompanied by well-publicized worries that measuring writers’ performance using data will lead …
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As digital media business transforms, better insights are more critical than ever
One thing we can say about the media business: it doesn’t move slowly. We don’t need to do a full …