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Parse.ly Blog

  • Unlock Real-Time Insights with Parse.ly’s Headline Testing Tools

    Unlock Real-Time Insights with Parse.ly’s Headline Testing Tools

    Lucas Radke

    May 16, 2025
  • How to Find a Journalism Job (That’s Not in a Newsroom)

    One of the overriding issues affecting the current writers’ market is the need for traditional newsrooms and media organizations to …

    laurencannon

    February 13, 2015
  • Navigating the World of Branded Content as a Journalist

    Ed Note: Lauren Cannon is our newest contributing author to the Parse.ly blog. As a freelancer, Lauren has been navigating …

    laurencannon

    February 10, 2015
  • Mage: The Magical Time Series Backend Behind Parse.ly Analytics

    Building a time series engine is hard. Beyond the typical database management problems of data distribution, fault tolerance, and read/write …

    Andrew Montalenti

    February 5, 2015
  • Making the Dashboard: UI/UX Decisions for Turning Audience Data into Insights

    Ed Note: Last week, Parse.ly announced our latest product release, which included the rollout of a brand new dashboard. For …

    tomsbaugis

    February 4, 2015
  • The Big Picture: A Whole New Way to Understand Digital Media Audiences

    The Big Picture: A Whole New Way to Understand Digital Media Audiences

    When we launched Parse.ly Analytics in 2012 we were confident that a web analytics platform built from the ground up …

    sachinkamdar

    January 29, 2015
  • #wjchat: Newsroom analytics in 2015

    Journalists are known for their love of Twitter. A quick show of hands at the ONA conference in Chicago this …

    clareondrey

    January 16, 2015
  • Digital media in 2014: The Acceptance of Data as Friend Not Foe of Publishing

    Something was in the air in 2014. Maybe it was the New York Time’s Innovation Report. Or maybe it was …

    parsely

    January 12, 2015
  • Loving a Log-Oriented Architecture

    Jay Kreps created Apache Kafka to address his data integration needs at LinkedIn. He also wrote a widely-circulated essay about …

    Andrew Montalenti

    December 23, 2014
  • Facebook and Publishers: A fix for direct traffic from Facebook’s mobile app

    Yesterday, Facebook announced a number of new tools for publishers, as part of their on-going relationship to encourage a high …

    parsely

    December 11, 2014
  • Mark Luckie: How Media Companies Should be Using Twitter

    A never-ending, real-time  conversation about the stories media companies cover happens every day on Twitter. Social media editors, and editorial …

    parsely

    December 9, 2014
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