How to Get Better Newsletter Metrics
Newsletters are a direct line to your audience. In a pivot-to-reader world, there’s arguably no product more valuable for digital publishers. Not surprisingly, newsletters have been one of the most exciting media segments to watch, and in 2018 we can expect even more innovation.
Get this webinar recording to learn from publishers who are at the forefront of using newsletter metrics to increase engagement, develop new products, and drive revenue for their businesses.
- Clare Carr - VP of Marketing, Parse.ly
- Lindsay Goddard - Product Manager, The New York Times
- Brady Pierce - Senior Manager of Digital Marketing, Greentech Media
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Global meal kit provider HelloFresh uses content to differentiate their brand identity and curate an enjoyable at-home cooking experience for their customers.
Audience development guide
We gathered advice from audience development professionals and found three areas that everyone agreed you have to tackle to successfully grow and engage audiences.