Using data to gain unique insights in education and digital publishing
Did you know that Parse.ly CEO Sachin Kamdar started his technology career as a high school teacher? At the time, he used technology to individually assess his students. Today, Sachin talks about using data from individual publishers to provide them with insights to help produce content that will engage their audiences.
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2018 traffic sources by content categories and topics
An analysis of referrer traffic data reveals benchmarks for the categories and topics that resonate with 2018 audiences and where they discover stories to read.
Ahead of the 2018 midterms, a look back at the 2016 presidential candidate media coverage
Turning to data to understand the full story of how the media covered the 2016 elections and how readers responded.