Explore traffic source trends for digital publishers

Follow internet traffic trends with this continually updating dashboard showing the top referrers and referrer types to the Parse.ly network of digital publishers. Learn more about this dashboard.

Stay up to date with the latest trends in referrers and online attention by subscribing to the Data Newsletter.

External referrals in the Parse.ly network

(100% = all external referrers)

Current top 10
external referrers

* Percentage of traffic to publishers’ sites from the Apple News app. Does not include views of Apple News articles.

Referral traffic sources by category

These 3 categories include external traffic sources from the chart above

About the traffic source dashboard

Digital publishers rely heavily on external sources (social shares, search platforms, links from other sites, etc.) for their incoming traffic. That's why it is so important for them to be aware of industry trends and shifts in traffic.

Updated continually, Parse.ly's traffic sources dashboard provide insight into referral traffic to the 2500+ sites in Parse.ly's network of online media sites. Tracking referral data to these sites by date and traffic source helps digital publishers to understand where visitors come from. Use this dashboard to compare traffic from the biggest referrers —like Facebook and Google—but also to track and compare other meaningful sources of traffic that may not garner as much attention.

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