Developers rely on Parse.ly’s content-based API to create exceptional user experiences.

By placing audience analytics at the core of development decisions with our content-based API, you can quickly access and present content that your users didn't even know they wanted, enhancing their visit to your site and pushing them to spend more time exploring.

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Parse.ly builds data-driven technology that gives you back precious development time. Here's what that means for you:

You can enhance your UX

We give you access to content recommendations based on any criteria you choose, either based on user behavior or context. Our API provides the data to move users further into your site, creating pathways of content for them to explore.

You'll write less code

With a few lines of JavaScript, you can be up-and-running with an API that recommends content based on your own site's analytics and your users' preferences. Let us take care of the data-driven recommendations so you can get back to the projects you're interested in developing.

You won't compromise site speed

Parse.ly doesn't slow down your site's load times. We host our DNS with a global, distributed system that has no downtime and extremely fast resolution times, so your data is recorded, analyzed, and returned in the blink of an eye.

Go to API tech docs

Why the Parse.ly API is the right choice

Easily integrated into your code, our API uses your data to power on-site content suggestions, letting you concentrate on creating the best user experience for your audience.

Developers use Parse.ly's API to:

Improve on-site search
Create personalized user experiences
Recommend articles to readers
Promote sponsored articles
Power subscription services
Get creative with your CMS

The best part of working with Parse.ly is just how good you guys have been about implementation.

Jason Marlin — Director of Technology

The Parse.ly API makes it easy for us to use real-time data to power content modules on our clients' sites.

Brad Campeau-Laurion — Partner

CTOs and developers around the world are using Parse.ly website analytics and API.

Want to increase reader loyalty and grow subscriptions?

See how Slate built personalized content recommendations and a thoughtful product design with Parse.ly.

Ready to see how you can use the API?

Fill out this form to get in touch.

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