Native Support for Analytics from Facebook Instant Articles (FBIA)
Parse.ly's native support for Facebook Instant Articles (FBIA) ensures your analytics and dashboards include content views and engaged time from your FBIA pages.
How to integrate Facebook Instant Articles with Parse.ly
- Sign up for a Parse.ly Site ID
- Add the Parse.ly tag to your website and ensure you add Parse.ly tracking to your Facebook Instant Articles (FBIA) template
- Watch your data flow into your new content analytics dashboard
Every metric imaginable, tracked automatically
With over 30 unique attention metrics, subscriber tracking, conversions, social interactions, and segmentation at your disposal, Parse.ly gives you everything you need. Stop worrying about tracking the right things, and focus on acting instead of analyzing.
All your acquisition and behavioral data, in one place
Get the complete overview of where your audience is coming from (including web, iOS, Android, AMP, Facebook Instant, Tweets, and Apple News) and what content they're engaging with (whether it's text, audio, or video).
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This is the first time we've ever had a unified real-time look at every single major traffic source.
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We've seen an increase in fan interaction since we launched Parse.ly's content personalization.
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