You want to put audience data at the center of every team's decision. Parse.ly makes that possible.
Limitless real-time and historical data
Parse.ly delivers both lightning-fast real-time updates and years of historical data. We know that it takes a lot of analysis to make decisions, so we provide all the information you need to contextualize, research, and plan.
One-click reporting for your whole team
Distribute data directly to your team without any cumbersome and time-consuming setup. Reports can be tailored to specific teams and don't need any explanation — they're that simple!
Get your entire team on board with being data-driven
Built with content creators in mind, Parse.ly will have your whole team accessing, understanding, and applying data to their content decisions. That means you can spend less time answering simple questions and more time doing deep analyses.
Use raw data to answer the toughest questions
Bulk-process or bulk-download all your historical data in a matter of minutes with the Data Pipeline . The Data Pipeline also allows you to track custom events so you can customize your analysis as much as you need to.
“We're a data-driven company, so we saw Parse.ly as a great way for teams beyond our analytics team to be exposed to, use, and learn about data. We promote and/or republish content all the time based on what Parse.ly tells us.”
Trusted by analysts and data scientist across industries:
Industry intelligence: resources for analysts
We regularly analyze our network of 2,500+ online media sites to reveal industry trends. Fine-tune your content and distribution strategies with the help of these data studies.
Redefining bounce rate with engaged time
We analyzed nearly 1.6 billion reader sessions in Parse.ly's network over the course of six months in order to redefine bounce rate in terms of engaged time.
How content format impacts audience engagement
This Authority Report takes a closer look at the success of video and other common media formats, to see if the overall impact of a piece of content is connected in any way to its layout.
Analysts love Parse.ly. Contact us to see if it's right for you, too.
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